SELECTED CLIENTS & NETWORKS:
Selected Work
CASE STUDIES.
REAL OUTCOMES.
01
Vaucelle
E-Commerce · Luxury Retail
A full Shopify storefront system. Product-first.
02
AmTrust Realty
PropTech · 3D Visualization
Commercial property assets for NY investors.
03
Graduin
EdTech · PWA
70% reduction in application friction.
04
GIMS & Horizon
Real Estate · Live Auctions
Zero-latency auction portal. High-stakes UX.
05
Takealot Shopper
E-Commerce · Accessibility
Inclusive WCAG-compliant service design.
06
Bravexis
AI Marketplace · CRO
GA4 + heatmap-driven conversion growth.
07
RAC Digital
B2B · IoT Infrastructure
Industrial IoT platform for enterprise.
08
SaaSify Theme Design
SaaS · Design System
White-label UI infrastructure. 200+ components.
Design Philosophy
Outcomes First.
Aesthetics Second.
Strategy
Every design decision is grounded in business objectives and user research — not intuition alone.
Systems
I build scalable design infrastructure: component libraries, token systems, and governance frameworks.
Measurement
GA4, heatmaps, and usability testing close the loop. Design is a hypothesis; data confirms it.
Let's Build Something